We started Adsby because small businesses were losing money on Google Ads without realising it. Agencies were too expensive, manual management too slow. We built the automation we wished existed.
Large brands employ full teams of paid-search specialists and spend thousands every month on campaign management. A local bakery, physiotherapy practice, or plumbing company cannot compete with that on their own.
Adsby automates the work those specialists do: keyword research, campaign structure, bid optimisation, negative keyword hygiene, copy testing, and weekly reporting. One flat fee replaces an agency retainer.
We measure our success by how much of your ad budget actually converts into customers rather than wasted clicks.
Small on headcount, focused on product. We built Adsby because we saw small businesses spending money on Google Ads without the setup that makes campaigns actually work.
Years managing paid search for e-commerce clients convinced Berkay that the gap was never budget size, it was the daily work of optimisation that small teams could not sustain. Adsby is the tool he kept wishing existed.
Lena's background is in product strategy for marketing software, with a focus on making complex optimisation logic readable to non-technical users. At Adsby she owns the dashboard, the weekly report format, and everything the customer actually touches.
Daan built Adsby's core infrastructure: the real-time bidding logic, the budget pacing engine, and the Google Ads API integration layer. His work on systems that need to react within narrow time windows is what makes daily optimisation possible at the per-account level.
A few principles that shape every decision we make on the product.
You can see every keyword Adsby selected, every negative keyword it blocked, and every campaign change it made. Nothing happens in a black box. Your account stays yours.
We charge a fixed monthly fee. We have no incentive to inflate your ad spend. When we optimise your campaigns to spend less and convert more, that is a win for both of us.
Agencies review campaigns monthly. Adsby runs optimisation loops daily. Keyword quality scores, match types, and bids are updated automatically as new data arrives from Google.
We are based in the Netherlands and built with GDPR compliance from day one. We never sell your business data. Conversion data stays in your own Google account.
We do not upsell dashboards or add-ons. The product is better Google Ads performance. Every feature we build is evaluated by one question: does this get customers more results for their ad spend?
Connect your own Google Ads account. Your campaigns, your billing, your data. Cancel any time and the campaigns keep running on their last settings. No lock-in, no hostage data.
See what Adsby can do for your Google Ads performance. 14 days free, no credit card needed.